Insights

March 27, 2018 | Website Design

Building A New Site for COAST: Pulling Out All The Stops

When it comes to public transport, finding your way to where you need to get should be simple and uncomplicated. For the team at the Cooperative Alliance for Seacoast Transportation, or COAST, this means helping those who ride the bus find get to their destination seamlessly. But by late 2017, it became clear that they needed a new website to help riders navigate easier in an increasingly digital world - and they picked Altos to help make it happen.

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March 22, 2018 | Social Media

Ch-ch-ch-ch-changes: The Facebook Updates for 2018 Businesses Need To Know About

In his annual start-of-the-year Facebook Missal, Mark Zuckerberg brought down some hard truth about the state of the blue-and-white kingdom: trust between Facebook and users is at an all-time low.

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February 07, 2018 | Email Marketing

Achieve World Domination With Email Automation

Okay, maybe not world domination - but with a smart email strategy and the ease of automation, you can craft a marketing journey that wins out over the competition without needing to lift a finger. But the whole thing is driven by one golden rule: getting your message in front of potential customers is easy; making them care is an entirely different story.

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January 19, 2018 | All About Altos

Altos is a Lot Like the New England Patriots (Hear Me Out)

When you’ve got a long commute home (like me, around an hour each way), you get to thinking about the important things in life - including football.

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January 10, 2018 | SEO

Goodbye 2017, Hello 2020: Why We're Thinking Long-Term In The New Year

These days, things change fast - and by the time you anticipate what’s coming next, the rules may already have changed. That’s why so many marketers are guilty of the industry’s main cardinal sin and that’s thinking only one step at a time.

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October 25, 2017 | Social Media

Facebook Teases Ditching Organic Posts for Pages

Maybe it’s just the spirit of the Halloween season, but recent rumblings from Facebook have got Page admins feeling spooked.

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August 04, 2017 | Dev

Wordpress vs. Drupal: Everyone’s Got A Weak Spot

Through (painful) trial and error, we know the secret to choosing between bad fast food on a long road trip: sometimes it’s best to focus less on the “positives” and to instead think, Which is going to hurt less tomorrow morning?

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July 24, 2017 | Dev

So You Want To Pick A CMS?

Want to get a room full of developers all riled up? Ask them about their preferred content management system (CMS) - just don’t be surprised if a keyboard comes flying.

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