Insights

June 15, 2021 | Blog

More Than Just A Rainbow: A Guide To Rainbow-Washing & Celebrating Pride Respectfully

Unless you’ve been living under a rock, you’ve likely noticed the candy-colored hues decorating social media profiles in celebration of Pride Month. You’ve also likely noticed that this year, perhaps more so than ever before, brands, businesses, and corporate entities are joining (and cashing) in on the LGBTQ+ festivities.

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May 20, 2021 | Social Media

Shopping & Monetization on Social Media: How Instagram Plans to Empower Creators

Instagram is cooking up some interesting concoctions behind closed doors—and the app’s leaders recently gave us a sneak peek at the concepts in progress. Here’s what to expect from Instagram in the near future and what it means for brand/creator relationships moving forward.

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April 23, 2021 | Social Media

Here’s What iOS 14 Means For Your Business’s Facebook Ads

It’s not often that Facebook aims a clear shot across the bow at another tech company. When they do, we take notice.

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April 13, 2021 | Social Media

Facebook Analytics is Shutting Down. Here are the Tools You Can Use Instead

Facebook recently announced they’ll be shutting down their much-discussed Facebook Analytics tool as of June 30, 2021. If you’re an agency or a small business—especially if you’ve jumped on the “Facebook for ecommerce” train in recent years—this might sound kinda scary.

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March 05, 2021 | Blog

SMS vs. Push Notifications: Which Is Best For Your Marketing Strategy?

 What if, instead of reaching your audience through marketing channels, you could just reach each user directly?

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February 15, 2021 | Blog

5 Tips For Scheduling Social Content—And Your 2021 Social Media Calendar Template

Systems for staying organized on social media are just like the social profiles themselves: all have their own unique style. As long as it works for you, it should work—but we have a few recommendations for keeping everything on track.

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January 08, 2021 | Blog

Crank Up Your Brand with Content Marketing [Case Study]

If you’ve been in the marketing world at any point in the last decade, you’ve definitely heard the refrain “Content is King.” 

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January 04, 2021 | Website Design

5 Simple Tips to Optimize Your Content for Website Speed

As any fan of a good Western movie knows, the quickdraw is a classic piece of the magic: when two cowboys try and outgun each other by drawing from the hip the fastest. If you’re not quick enough, you’re not going to make it to the finale.

Here’s something funny though: the same lesson learned from a classic quickdraw is also a good lesson to be applied to your website. It’s all about speed.

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