Insights

A Site Migration Checklist for Seamless SEO

Anyone who’s gone through the process of packing up and moving into a new home or apartment knows that the process can be long, cumbersome, and full of confusion.

Make 'Em Want It: Using Gated Content For Lead Gen

Want to know one of the weirdest things about web content? We want it more when we have to work for it.

Fifteen And Feeling Great: A Decade And A Half Of Altos

They say the best things in life take time. To be honest, we’ve always been a bit more about the present (and the near future), with our eye fixed pretty firmly on what’s happening now, and what we can expect in the months ahead. But once in a while it’s important to look back and reflect - and our fifteenth anniversary this June offered the perfect opportunity.

Traffic Trends: What's Up Facebook?

We’ve said it before and we’ll say it again: any site, service, or platform that’s around today - even the biggest kids on the playground - could go away tomorrow.

Hitting Warp Speed With Figma

A little over a year ago we switched to Figma for designing and iterating our sites. Let’s rephrase: a little over a year ago our design process got a long overdue kick in the a-hem, and we haven’t looked back since.

Responsive Design Vs. Progressive Web Apps: The Push for PWA's

Want to get a group of developers all riled up? Just mention Progressive Web Apps (PWAs) - currently the hot buzzword in the world of web development.

Why, GDPR? Why?

No four letter acronym has caused more sleepless nights, heartache, and, frankly, confusion to the digital universe since a little three letter acronym some 20 years ago (looking at you, Y2K). That’s right, we’re talking GDPR, which stands for the General Data Protection Regulation. It’s singlehandedly causing the internet to lose its collective mind.

Facebook - What’s Next?

Facebook has been in the news a lot lately, and not for the right reasons. If you’re concerned about what’s happening right now, I don’t blame you - the number, size, and scale of the issues at play here it can make your head spin.

Achieve World Domination With Email Automation

Okay, maybe not world domination - but with a smart email strategy and the ease of automation, you can craft a marketing journey that wins out over the competition without needing to lift a finger.

Goodbye 2017, Hello 2020: Why We're Thinking Long-Term In The New Year

These days, things change fast - and by the time you anticipate what’s coming next, the rules may already have changed. That’s why so many marketers are guilty of the industry’s main cardinal sin and that’s thinking only one step at a time.

Wordpress vs. Drupal: Everyone’s Got A Weak Spot

Through (painful) trial and error, we know the secret to choosing between bad fast food on a long road trip: sometimes it’s best to focus less on the “positives” and to instead think, Which is going to hurt less tomorrow morning?

So You Want To Pick A CMS?

Want to get a room full of developers all riled up? Ask them about their preferred content management system (CMS) - just don’t be surprised if a keyboard comes flying.