A website’s ease of use ultimately hinges on its navigation. Unless you want visitors to land on a single page before bouncing, navigation should be a top consideration as designers, developers, and copywriters come together to build a brand new website.
There’s a lot you can learn from a good video game—including some good advice about website design.
Instagram & Facebook had their time to shine: it’s Pinterest’s turn now. Here’s your to-do list for getting started on this powerfully visual platform.
Stop me if you’ve heard this one before: “This post is doing better than 95% of recent posts. Promote it to reach a wider audience.”
There’s a lot that goes into a Facebook page. With shopping features, cross-platform publishing capabilities, ads management, and more, a single business page can accomplish quite a bit. However, that also means that those managing the page need to know exactly what they need to get the job done.
Live streaming on social media is having a moment right now. With everyone stuck inside (and spending more time looking at screens), live streams are reaching engaged audiences who are desperate for content, and who have plenty of time to watch.
Here’s an often-debated question: are people starting to read more like computers? Or, is it the other way around?
There’s plenty of content out there about maintaining, updating, and optimizing your existing social media profiles—but we all have to start somewhere.
Email inboxes are busy places. More businesses than not are playing the email marketing game, which makes it vital to have a killer strategy in place for even the slightest chance to stand-out.
These days, it’s more important than ever to keep your social media profiles active and engaging audiences—especially since people are spending more time than ever scrolling through the social feeds each day.
Whether you were already a work-from-home warrior or you’re still straightening out the wrinkles in your new remote working strategy, this new normal we’ve found ourselves has been (to put it mildly), a bit of a struggle for us all.
It’s no secret that keywords are a huge part of any content strategy. But how do you know which keywords are worth targeting?