- Design & Development
- Identity Package
The Adventure: Bringing the Digital Age to A Newly-Restored Adirondack Icon
Hotel Saranac has stood as a beacon of Adirondack adventurism for nearly nine decades, and in that time it’s become a staple of the Saranac Lake tourism landscape. Now newly restored and revitalized by Roedel Companies, the new Hotel Saranac is a luxurious escape built for the modern traveler. Altos crafted an all-new website to match this impressive return, creating a comprehensive information center for this historic Adirondack social hub.
A Beautiful New Site For A Beautiful Restoration
The updated Hotel Saranac blends the building’s storied history with updated, modern amenities to combine comfort with class. The new Hotel Saranac website needed to provide the same feeling, mixing both ease-of-use with comprehensive information to provide everything from information on local outings, events and happenings to Hotel history and accommodation information. And since the new site is optimized for any device, visitors can connect with Hotel Saranac however and whenever is easiest for them.
Integration For Instant Reservations
Hotel Saranac belongs to the Curio Collection by Hilton, an exclusive collection of hotel masterpieces that most beautifully reflect their surroundings. Altos created a new Hotel Saranac site using Drupal, which seamlessly integrates Curio’s reservation system with the Hotel Saranac site. This allows visitors to browse, book, and pay for reservations from the comfort of one easy resource.
Crafting A Unique Identity With An Elegant Twist
A brand is more than just a name and a logo - it’s the sum of the combined customer experience, which translates into one cohesive story in the mind of each guest. With nearly 90 years of history to match a refreshed, renewed renovation, the Hotel Saranac sought to merge the Hotel’s legendary status with a modern sensibility. Altos crafted a collateral and identity package that speaks to both sides of this unique position, blending subtle elegance with bold designs to leave a powerful, memorable impression on each visitor.