July 01, 2016 | Social Media

When LinkedIn Professionals Have Their Heads in Microsoft’s Cloud, Both Companies Win

Since the announcement that Microsoft was buying LinkedIn, a lot of folks have questioned the $26.2 billion price tag associated. Is it a lot of money for a company pulling in a relatively stagnant $3 billion in revenue? Or is it the right amount for a company with over 430 million members and user growth on the rise? We’re going with the latter, as Microsoft’s cloud solutions and robust Office365 application can only enhance the user experience and draw in more LinkedIn members.

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June 23, 2016 | SEO

Google Is Testing Texting: Send A Text To Brands Directly From Search Ads

Earlier this week, Search Engine Roundtable, reported on a new product offering currently in a beta test with Google.

"...Google is testing a new AdWords ad extension that allows searchers to text information to the advertiser through the AdWords ad. The new ad extension looks like the call extension where you can click to call the advertiser but instead, here you can click to text."

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June 10, 2016 | All About Altos

Insight: An Internship at Altos

After a grueling four weeks working with the best and brightest of our marketing team, Jacob, our stellar summer intern, has emerged a new man. He’s plumbed the depths of our marketing department, helped us out on too many projects to name, and is now looking forward to his future career as a marketing whiz. After working with him, we think he’s well on his way to marketing stardom.

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June 07, 2016 | Social Media

Social Media & Small Business: A Strong Partnership

Do you consider social media platforms small business friendly? We sure do! And now's your chance to take advantage. With platforms like Instagram rolling out new updates and Facebook continuing to push small business friendly product offerings, now is the time to hop on board. We use social media platforms for a variety of clients, in a variety of verticals, as part of a larger integrated marketing strategy. We believe they are the ideal place to display your message and increase engagement.

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April 01, 2016 | All About Altos

Altos Sustains Growth, Integrates Krispy Kreme into Expansion

In Don Draper's world, your brand is everything. Fortunes are made and broken on the backs of progressive, innovative brands. Your Apples, Googles, and Arby's(s) would be nothing but minnows in a pond without their aggressive marketing strategies.

Similarly, employee retention is at the heart of any serious digital operation. You need not only the best talent, but their undying loyalty as well. These are two difficult problems that all companies have to struggle with sooner or later. But after weeks of intense deliberation among Altos’ senior executives (during which only two interns perished), our crack team handcrafted a solution:

Altos. Krispy Kreme. Brand. Synergy.

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